Exploring Newsletters and Generating Your Own Leads

Curious about starting a newsletter—and how it could help you drive your own leads? Join fellow credit union and CUSO marketers for a collaborative roundtable designed to explore how newsletters can support member engagement and business growth.

In this session, we’ll discuss:

  • The potential role of newsletters in your mix

  • How consistent content can nurture relationships and drive referrals

  • What it takes to launch a newsletter (even with limited time or resources)

  • Simple strategies for creating lead-generating content that doesn’t feel like a sales pitch

Whether you’re newsletter-curious or just looking for fresh ways to create organic growth, this roundtable is your space to share ideas, ask questions, and get inspired.

No slides, no lectures—just open, honest conversation with peers who get it.

Event Type

  • Meetings
  • Virtual

Dates

April 22, 2025

Event Time

1:00 pm - 2:00 pm

Location

  • USA

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Speakers

Justin Hawkins
Justin Hawkins

Director of Marketing & Communications
ACUMA

Kate Schulz
Kate Schulz

Business Development Coordinator
ACUMA

Dylan Caison
Dylan Caison

Marketing Coordinator
ACUMA