Laying a Solid Foundation for a Successful Social Media Approach

Optimal Blue Webinar for ACUMA

Laying a Solid Foundation for a Successful Social Media Approach

Date/Time: January 20, 2021, 11 AM CST

For many mortgage lenders, it has historically been a challenge to effectively manage all aspects of their organization’s social media activity—even more so if that organization lacks resources and must rely on manual processes. Join Optimal Blue, now part of Black Knight, for an informative session on how to lay a solid foundation with your credit union’s social media approach. Virtual attendees will learn tips and best practices to protect their online reputation and help reduce both professional and personal liabilities, while simultaneously empowering your company to confidently tap into the myriad of opportunities that exist online and ultimately enhance the member experience.

What attendees will learn:

• Considerations when evaluating and executing a risk management assessment program geared toward social media success
• Techniques and best practices that successful lenders have deployed to create and maintain a consistent online brand
• The benefits of an all-in-one solution to confidently communicate online, help manage reputational risk, and enhance the member experience